Host Demand Gen Events with Huge ROI

On July 11 A Better Jones CEO Kasey Jones joined Content Strategy Manager Nicci Boots for a webinar that shared tips on hosting a successful event.

The virtual conversation touched on several areas crucial to the event planning process, including:

  • Identifying your target audience

  • Choosing a proper format for the event

  • How to keep costs down for the event’s venue, catering, and more

  • Creating a registration page with lead generating questions

  • Effective promotion and follow-up

Also discussed was the importance of a Live Event Planning Template, and you can now download that template here!

Elevate Company Influence By Hosting Events

Elevate Company Influence By Hosting Events

If your company is looking for a way to stand out in your industry, and compete with the big dogs, hosting an event is an excellent way to gain more attention. And this is true for almost any industry, but B2B especially.

It’s particularly difficult for your business to be different from everyone else in the B2B world, because rarely does one company do something that’s radically unique, in comparison with the rest of the bunch. Using an event to show how much you care about your customers can automatically place your business at the top of consumers’ minds, however, and highlight you as an industry leader.